Public Relations & Web Content Writing

Tag Archive for ‘social media for lawyers’

Law Firm Marketing: To Draw Clients In, Reach Out

“If you build it, clients will come,” is often the marketing philosophy lawyers adopt when they discuss law firm websites or legal blogs. But once you build an online presence, you still need to reach out to prospective clients. Here are three free ways in which you can extend a virtual hand and invite people into your space.

LinkedIn Groups and Legal Public Relations

If you want to help grow your referral base and promote your practice, consider utilizing LinkedIn Groups. Doing so will help you reach a targeted audience of individuals who are likely to be interested in your professional expertise.

Attorney Marketing: Do You Google Yourself?

Regularly searching your name on the Internet might seem almost as vain as spending hours admiring yourself in the mirror—but lawyers who don’t tend to their virtual images do so at their peril. Internet name searches should be part of any attorney marketing plan.

Making the Most of Word-of-Mouth Referrals

The good opinion of previous clients and colleagues still account for a large percentage of a law firm’s new business. But could your online legal marketing efforts, or lack thereof, be undermining your valuable word-of-mouth recommendations?

Dreiling Recognized for Legal Content Writing Tips

In recognition of International Women’s Day, National Women’s History Month and the 30th Anniversary of the National Women’s History Project, Blawg Review and legal blawger Nicole Black highlighted female lawyers who blog about law and technology. Geri L. Dreiling was recognized for her tips on how to write legal content for the Internet.