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Tag Archives: blog content

Personal Injury Law Blog Content Ideas – April 4

Do you need a content jump start for your personal injury blog? Here are a few story ideas to help you get started on your PI blawg posts. In today’s article, DePuy hip implants, truck and bus safety, water supply contamination and Fair Labor Standards Act claims are just a few of the topics highlighted.

How to create a legal website map to improve SEO and user experience

Drafting a legal website map can be a helpful tool when it comes to improving SEO and the user’s experience. The appropriate page linking structure will assure that search engines will crawl your content. Users who are able to find the information they need are more likely to become actual clients.

Legal Blogs: Speaking Engagements as Blawg Fodder

Make the most of your public speaking engagements by using the information you present as blog content. Build your blog post around one section of your outline, convert a PowerPoint presentation into a YouTube video or address audience questions in a blog post.

Blawg Topics: 3 More Brainstorming Tools

On Tuesday, I highlighted three approaches I use when I’m feeling stuck and can’t seem to come up with content ideas for my own blog or the blawgs of my clients. Here are three more free research and intelligence-gathering tools you can use to guide your legal blog content writing efforts and boost your traffic.

Legal Blogs: Three Ways to Brainstorm New Topic Ideas

In addition to writing for my own blog, I help law firms keep up with the demands of their own blogs. But even as a professional legal content writer there are occasions when I find myself blocked as I’m trying to come up with content ideas. Here are three approaches that help me get unstuck and back on the writing track.

What’s the Difference Between a Law Firm Blog and a Website?

A lawyer sent me an e-mail asking me to explain the difference between a blog and a website. As methods of communicating information by way of the Internet evolve, differentiating between a website and a blog is sometimes difficult. Here are some of the traditional distinctions between the two.

Information for Lawyers, Ideas for Journalists: Week of June 25

Here’s our weekly roundup of PR client news, along with links to stories on a variety of topics, including writing for the Internet, social media tips, legal PR insights, practice management and new legal decisions and trends.

Liven Up Your Law Firm Blog with Images

Photos, videos and screenshots can not only give your legal blog zip, they can help make your information more accessible. Use these tools to liven up your law firm’s blog, break up pages of dense text and increase the number of people who remain on your site for longer periods of time.

How to install Google Analytics to measure your marketing campaigns

Once the website of your law firm has been set up, you need to track statistics of your visitors to improve your public relations and to measure the effectiveness of your marketing campaigns. Guest poster Enrique Serrano shares step-by-step installation instructions for the free Google Analytics stats tracking program.