Press Releases and Legal PR for Lawyers - Call us at 314-520-3897

Legal PR

legal-PR-newsAn overview of our legal public relations goals, services and results

When law firms need help with legal PR, they turn to Legal Media Matters. St. Louis-based Legal Media Matters provides legal public relations services nationwide. Since 2006 our legal marketing and PR efforts have generated newspaper articles, radio news broadcasts, television news segments and blog entries showcasing our clients and their cases.

The Goals of Legal PR

Every legal public relations campaign we launch is designed to satisfy at least one of four goals:

  • Highlight the excellent results achieved by a law firm
  • Attract new clients to the firm
  • Increase the number of referrals from outside attorneys
  • Reinforce the perception of a firm’s expertise

The emphasis each lawyer or law firm places on the various legal PR goals differs. At Legal Media Matters, we take the time to understand our clients’ objectives. Relying on our background in law, journalism and public relations, we tailor our legal public relations efforts to maximize the likelihood of achieving our clients’ aims.

Legal PR Services

Various strategies, alone or in combination, may be used in handling public relations for lawyers:

The legal PR specialists at Legal Media Matters handle each matter from concept to publication. With our legal and journalism experience, we are equipped synthesize legal pleadings into easy-to-understand press releases, verdict and settlement reports, news articles and story pitches.

Relying on our legal public relations expertise, we research media outlets to determine the best fit for each promotional item and then provide a recommendation based on that research.

At Legal Media Matters, we also oversee the submission process, track the submission results and report back to our clients on our legal public relations efforts.

Legal PR Results

At Legal Media Matters, our know-how gets you noticed. Over the past four years, lawyers and law firms that have retained Legal Media Matters for legal public relations have had their cases covered by such media outlets as The Wall Street Journal, The Guardian, The Miami Herald, The Seattle Times, the Pensacola News Journal, The National Law Journal, The Kansas City Star, the St. Louis Post-Dispatch, The Des Moines Register, the Associated Press, Bloomberg News, Missouri Lawyers Weekly, the St. Louis Business Journal, IP Law 360 and KMOX (1120 AM).

Our legal PR specialists help attorneys craft clear, concise messages and provide journalists with the information and legal pleadings they need to meet their deadlines.

At Legal Media Matters, we handle public relations for lawyers nationwide. For more information about Legal Media Matters or to learn whether we can help you with your legal PR, legal marketing or legal content writing needs, please fill out our online contact form, e-mail Geri L. Dreiling, Esq., at or call 314-520-3897.