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Blawg Topics: 3 More Brainstorming Tools(1)
On Tuesday, I highlighted three approaches I use when I’m feeling stuck and can’t seem to come up with content ideas for my own blog or the blawgs of my clients. Here are three more free research and intelligence-gathering tools you can use to guide your legal blog content writing efforts and boost your traffic.
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Legal Blogs: Three Ways to Brainstorm New Topic Ideas
In addition to writing for my own blog, I help law firms keep up with the demands of their own blogs. But even as a professional legal content writer there are occasions when I find myself blocked as I’m trying to come up with content ideas. Here are three approaches that help me get unstuck and back on the writing track.
Law Firm Websites: Ten Tips for Building Credibility
In 2002, the Stanford University Persuasive Technology Lab released the Stanford Guidelines for Web Credibility. Based on three years of research involving more than 4,500 subjects, these guidelines are useful not only in planning a website but also in measuring the effectiveness of your firm’s current website.
Liven Up Your Law Firm Blog with Images
Photos, videos and screenshots can not only give your legal blog zip, they can help make your information more accessible. Use these tools to liven up your law firm’s blog, break up pages of dense text and increase the number of people who remain on your site for longer periods of time.
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