Public Relations & Web Content Writing

Legal PR: Do You Make the Most of Your Successes? (0)

February 5, 2010 • Category: Brand Management, Legal Marketing, Writing Tips

Whether you try cases or play major league baseball, there are going to be days when you strike out.The trick is to come out ahead more often than you wind up behind, not only on the personal win/loss chart in your head but also in the legal media spotlight.

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Brand Management»

Is Your Marketing Resolve Slipping? (0)

The new year brings with it a fresh resolve to do more in terms of legal public relations, marketing, networking or some combination of the three.The year may start off strong, but, as with most resolutions, reality throws up roadblocks. But you can get back on course. Here are seven things you can do in February to boost your visibility.

Breaking News»

St. Louis Business Journal highlights patent infringement suit win (0)

A story about a recent defense verdict won by Tony Simon and Timothy Grochocinski of The Simon Law Firm was featured in the Feb. 5 edition of the St. Louis Business Journal.

Legal Content Writing»

Getting Published: Guest Articles as Legal Marketing III (1)

Once a topic has been chosen, the next step is to identify a legal publication that might be a good fit for the article. The lawyer might also decide to take the piece straight to the Internet and post it on the firm’s Web site.

Legal Marketing»

Use Legal PR to Reach Your Referral Base (0)

The primary goal of every legal public relations campaign is to attract new clients—but more than one path can bring clients to your law firm’s front door. It is often the trail that winds through your referral base that ultimately draws new clients.

Legal Press Releases»

Contacts & Consideration: Six C’s of Legal Press Releases III (1)

In the final installment of this three-part series on press releases as legal marketing, contacting the relevant reporter and the need to be considerate of a reporter working under a deadline are discussed.

Legal Web Content»

The Attorney Website: Swiss Army Knife of Legal Marketing (0)

The attorney website is a versatile tool. Update it regularly with legal PR content in order to improve your law firm website’s performance and usefulness.

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client quoteLegal Media Matters has handled public relations for me and for The Simon Law Firm for several years. LMM routinely prepares press releases and has secured interviews with newspaper reporters nationwide on the work I have done in environmental litigation. Legal Media Matters has effectively and efficiently helped my practice grow in ways I could not have done without them.”
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