Public Relations & Web Content Writing

Three Keyword Rules for Law Firm Websites (0)

March 10, 2010 • Category: Legal Content Writing, Legal Marketing, Legal Web Content, Writing Tips

Prospective clients use keywords to find lawyers and get answers to their legal questions. For organic search engine results — those listings that appear on pages that are not ads — keyword usage is essential. Follow these three rules when preparing your legal content to give your law firm’s website a search engine boost.

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Brand Management»

Legal PR: Do You Make the Most of Your Successes? (0)

Whether you try cases or play major league baseball, there are going to be days when you strike out.The trick is to come out ahead more often than you wind up behind, not only on the personal win/loss chart in your head but also in the legal media spotlight.

Breaking News»

Dreiling Recognized for Legal Content Writing Tips (0)

In recognition of International Women’s Day, National Women’s History Month and the 30th Anniversary of the National Women’s History Project, Blawg Review and legal blawger Nicole Black highlighted female lawyers who blog about law and technology. Geri L. Dreiling was recognized for her tips on how to write legal content for the Internet.

Legal Content Writing»

Editorial Calendars for Legal Blogs (0)

Searching for story ideas can consume time and derail your blogging efforts. Try using an editorial calendar to keep your blawg – and your legal marketing – on track.

Legal Marketing»

LinkedIn Groups and Legal Public Relations (2)

If you want to help grow your referral base and promote your practice, consider utilizing LinkedIn Groups. Doing so will help you reach a targeted audience of individuals who are likely to be interested in your professional expertise.

Legal Press Releases»

Contacts & Consideration: Six C’s of Legal Press Releases III (1)

In the final installment of this three-part series on press releases as legal marketing, contacting the relevant reporter and the need to be considerate of a reporter working under a deadline are discussed.

Legal Web Content»

The Attorney Website: Swiss Army Knife of Legal Marketing (0)

The attorney website is a versatile tool. Update it regularly with legal PR content in order to improve your law firm website’s performance and usefulness.

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client quoteLegal Media Matters has handled public relations for me and for The Simon Law Firm for several years. LMM routinely prepares press releases and has secured interviews with newspaper reporters nationwide on the work I have done in environmental litigation. Legal Media Matters has effectively and efficiently helped my practice grow in ways I could not have done without them.”
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